Netflix just pulled a quick swing-move on it’s customers, myself included. You probably won’t even notice, but if you use Netflix’s standard or premium subscription services, your monthly bill is about to be a little more. CNN (@cnn) is reporting that Netflix’s standard and premium service costs are on the rise. The standard service, which allows customers to stream Netflix in HD on two screens is going up to $10.99/month from its former price of $9.99. The premium service which allows for streaming on four screens is going up from $11.99 to $13.99. The price for the basic service, which allows for streaming on one screen without HD will remain $7.99. A Netflix spokesperson says that existing customers will be notified of the change 30 days before their next billing cycle.
“From time to time, Netflix plans and pricing are adjusted as we add more exclusive tv shows and movies, introduce new product features, and improve the overall Netflix experience to help members find something to watch even faster.”
Netflix may think they’re fooling somebody, but they’re not fooling me. Netflix recently spent $15.7 billion on streaming content deals, and contracts with new shows and show-makers, most of which are absolute trash! Especially a lot of the stand-up comedy specials. It’s becoming harder and harder to find something good to watch on Netflix on any type of consistent basis (you all know it, even if you don’t want to admit it.) This is exactly the wrong time to go up on prices if you’re Netflix. It may only be a few dollars, but how can you even think about raising the price of subscription when the content is rapidly declining? Not saying that Netflix doesn’t still have great original shows and movies, because they do(The Ozarks and Narcos are quickly becoming two of my favorite shows, anywhere), I’m just saying, it’s beginning to feel like the great movies and shows are not appearing on Netflix as often as they once did. Plus, and even more importantly, Netflix isn’t the only game in town when it comes to streaming anymore.